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Joan Bellefield Davis

Entertainment Attorney at Richmond, VA

5.0   30 reviews

also known as Joan B. Davis, Joni Davis

Virtual consultation available
Virtual consultation available
  • State Years
    New York - NY 5 years
    Virginia - VA 20 years
  • Licensed for 5 years
    State NY
    Acquired 2019
    Currently Registered No misconduct found
  • Licensed for 20 years
    State VA
    Acquired 2003
    Active No misconduct found

We have not found any instances of professional misconduct for this lawyer.

About Joan

Learn Joan’s areas of practice.

Practice areas
  1. Entertainment
    Reviewing and Drafting agreements for musicians, artists, authors, models and fashion designers.

  2. Trademark application
    Filing new trademark applications both for Federal applications and state applications.

  3. Copyright application
    Registering copyrights with the U.S. Copyright office.


Joan’s practice concentrates on intellectual property transactions in the areas of entertainment, arts, publishing, music, internet, fashion and luxury goods law. Legal and business matters such as trademarks, domain name issues, business entity formation, standard releases, book publishing agreements, agency agreements, band collaboration agreements, and licensing are her specialties. Involved in the fashion and modeling industries for over twenty years, Joan knows the industry from the inside. She holds a certificate in Fashion Law from the Fashion Law Institute at Fordham Law. She developed the first Fashion Law CLE approved by the Virginia State Bar and has delivered presentations on the topic internationally. Joan’s experience as a licensed private investigator has proven valuable in assisting authorities in the removal of her client’s counterfeit goods from sites such as EBay. Her practice in this area complements the firm’s entertainment clients looking to launch and maintain their own fashion labels. 

Joan regularly holds seminars with emerging designers, fashion models, and parents of burgeoning talent. She is an active member and supporter of the Model Alliance in New York City. Having a daughter who has been a model since she was two, Joan understand the concerns and frequently advises models and their parents of the issues involved in the industry. Joan was featured with her daughter as a guest on The Katie Couric show in 2014. The episode high-lighted the difficulties child fashion models encounter in the industry and the necessity of New York’s Child Model law and parental involvement in their children’s careers.

As a published writer herself, Joan has a unique perspective of the literary landscape. Her book, Feng Shui Love (Palari Publishing 2009, co-authored by Lisa Hyatt) hit the “chick-lit” world with complementary merchandise and design lines. Reviewers of the book include Cindy Williams of Laverne and Shirley, who noted “Feng Shui Love is a Fun Shui Read!” and Emyl Jenkins, author of The Big Steal, who added, “Stop rearranging your furniture and spend your time reading Feng Shui Love. Along the way you might learn a little about life its own self.” Additionally Joan was a columnist for Urge Magazine and a founding member of James River Writers, a central Virginia non-profit that builds community by inspiring and educating readers and writers.

Pro-bono service with the Virginia Bar Association’s Lawyers for the Arts Committee inspired Joan to develop a “Coffee with an Art Lawyer” program, which allows visual artists, musicians, authors, fashion designers and other artsy individuals a consultation at specified times in area coffee shops twice per month.

Prior to private practice, Joan served as law clerk to Senior Justice Harry L. Carrico of the Supreme Court of Virginia. She is an experienced mediator and has mediated numerous cases involving business and family matters. Joan’s diverse clients include fashion designers, authors, musicians, models, actors, actresses, inventors, photographers, event coordinators, tattoo artists, visual artists, jewelry designers, and specialty boutiques.



Client's Choice 2017,2015,2014,2013
Client's Choice
2017 2015 2014 + 1 ...

Photos and videos

My daughter Lily Goodman is a child model and advocate for child model rights.


Schroder Brooks Law Firm PLC


5.0 / 5.0
  30 customer reviews
5 Star
4 Star
3 Star
2 Star
1 Star
Client's Choice 2017
Client's Choice
Client's Choice is an Avvo award granted to attorneys with a significant number of client reviews over 4 stars in a given year.
Posted by Hunter | June 20, 2015
High Quality Legal Work on a Contract
Ms. Davis helped me with a contract involving co-ownership of a copyright on a creative work. In all ways, her work was highly professional. She was able to perform the task quickly and efficiently. I strongly recommend her.
Posted by Yvonne | June 17, 2014
An Outstanding Lawyer
Joan Bellefield Davis is a highly skilled professional who sincerely cares about the well-being of her clients. She possesses the ability to communicate effectively with her clients, which enables her to clearly explain legal matters in layman's terms. She always responds promptly to all of my questions and concerns and pragmatically weighs the pros and cons of each situation. Her fees are reasonable, and I highly recommend her.
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Posted by Claudia | February 11, 2023
This review is from a person who hired this attorney.
| Hired Attorney
Book author consultation
I needed a consultation about possible defamation events before publishing my first book. Joan explained everything in easy (non lawyer) terms and prepared a release form for me. So now, everybody signs it and I am ready to go. Joan answered my email super quick and the payment was hustle free. Now waiting for my book to be a New York Bestseller.
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Posted by Iris | February 11, 2023
This review is from a person who hired this attorney.
| Hired Attorney
An Attorney Who Cares
Joan assisted me with the establishment of my business. Years later she continues to provide good legal assistance and advice. I appreciate her guidance and attention to details.
Posted by Pamela | May 8, 2020
This review is from a person who hired this attorney.
| Hired Attorney
Modeling Contract
I hired Joan to look over my 12 year old daughter's modeling contract.She was helpful in explaining what everything meant in the contract and even looked up the agency to determine if it looked reputable.She shared her knowledge as a Mom of a child model which was very helpful.
Posted by Lisa | May 5, 2020
This review is from a person who hired this attorney.
| Hired Attorney
Incredibly Helpful!
Ms. Davis walked me through the process of trademarking my business name. She took the time to explain the process and my options. She also found the most economical way for my business to do this. She is very personable and always responded to my questions. Look forward to working with her again!
Posted by Annie | April 27, 2020
This review is from a person who hired this attorney.
| Hired Attorney
Honest and so helpful explaining what I needed to get my Trademark
I should have used Joan to begin with, but I filed a trademark on my own it was rejected by the USPTO. I wasted money trying to do it on my own. Joan helped me figure out what I needed to properly file an application for my trademark. I will recommend her without hesitation.
Posted by robert | July 6, 2017
This review is from a person who hired this attorney.
| Hired Attorney
Hire her
She talked me out of paying more money for my trademark. Knowledgable, personable, and most of all trustworthy. Highly recommend and will use her for all my business entities. Helped me set up numerous LLC's that were confusing to a layman but were transparent once Joan explained them.
Posted by Tony | July 6, 2017
This review is from a person who hired this attorney.
| Hired Attorney
Excellent attorney
I have worked with Ms. Davis for a number of years, most recently as my registered agent for my small business. She also worked with me to ensure my Operating Agreement was done properly and met my needs. She is always very courteous and professional as well as empathetic to my specific concerns.
Posted by Lisa | July 6, 2017
This review is from a person who hired this attorney.
| Hired Attorney
Invaluable help in negotiating work for hire contracts
I have used Joan to negotiate several work for hire writing assignments. She is very thorough, efficient and always available if I have questions. I will continue to use Joan for help with all my future contract work and highly recommend her.
Posted by Adele | July 6, 2017
This review is from a person who hired this attorney.
| Hired Attorney
Created my Art Business LLC
Joan is friendly and warm while remaining professional. I hired Joan to set up an LLC for my art teaching business, including articles of organization and an operating agreement. Joan covered all the legalities I may have overlooked had I set up the LLC on my own. Joan was always accessible and answered my questions patiently. Joan is very fair and generous with her time. She has always been available to the artists in her community in addition to the corporate entities she represents. I appreciated that Joan took on this task, as I am a very small, local business. Joan treated me warmly and with the utmost respect. I recommend her to anyone needing legal advice pertaining to their art related business.
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Posted by MJ | July 1, 2017
This review is from a potential client who consulted with this attorney.
| Consulted Attorney
Great help with service mark process!
Joan met me for a consultation about applying for a trademark/service mark for my business. She walked me through the application process and gave me great advice, and the application was quickly approved! Joan made it much easier than I expected it to be.
Posted by Patte Ormsby | March 17, 2016
This review is from a potential client who consulted with this attorney.
| Consulted Attorney
Ms. Davis was very helpful to me with both basic and specific information I needed. Though I have not yet hired her, I intend to as soon as I have properly prepared my own homework to facilitate our interaction and make the best use of her time and expertise.
Posted by Sheila | September 8, 2015
This review is from a person who hired this attorney.
| Hired Attorney
Cavalier Adventures LLC
Joan has provided our company with excellent guidance throughout the process of creating an agreement between our illustrator and publisher. She has done so in a timely and efficient manner. As a managing partner, I would highly recommend Joan to future clients. Sheila S. Smith
Posted by Daniel | September 2, 2015
This review is from a person who hired this attorney.
| Hired Attorney
publishing contract
Joan helped our group draft a publishing agreement and an illustrator agreement for a book we are writing. She was very thorough, punctual and professional. Her knowledge of the industry helped us position ourselves with strong agreements to protect our book.
Posted by William | September 1, 2015
This review is from a person who hired this attorney.
| Hired Attorney
Responsive, Professional, Knowledgeable
I have utilized Joan and her partner Kirk on a number of occasions and have been very pleased at how responsive and knowledgeable they are. Joan is able to tell me up front what will be involved in a given trademark, contract or negotiation, and the estimated cost. I am very impressed with how productive she is with her time, and never feel she has given any less than 100%. I always feel I get what I paid for and more, the the results meet and exceed my expectations. My business stays with Schroder and Davis. I could not recommend any attorney more highly than Joan Bellefield Davis.
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Posted by KATHLEEN | September 1, 2015
This review is from a potential client who consulted with this attorney.
| Consulted Attorney
Dedicated Professional Service
I have known Joan many years both personally and professionally and throughout the years I have found Joan to be dedicated, highly ethical and personable. I have consulted Joan for family law issues and Joan always is always organized and well prepared. In a word Joan is an outstanding professional!!!
Posted by Holly | September 1, 2015
This review is from a person who hired this attorney.
| Hired Attorney
Professional and Knowledgeable
I don't know what I would have done without Joni's help and legal expertise with starting my new business. She helped with with every aspect, trademark, business license, she has helped me from the very start. Joni is very approachable and has a natural ability to communicate thoroughly and effectively legal advice and great suggestions for my new business. She makes herself available to work with my schedule and to answer questions as they arise. I really enjoy working with her and will continue to use her services for years to come.
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Posted by Sarah G Wiley | July 18, 2015
Trademark and Art Business advise
A friend recommended me to Joan. I was clueless when it comes to what I need to do to make my business more official, if you will. Joan met me for coffee and we very informally talked about what I need to do and what she can do for me and what is not necessary for me to do at all! Joan is easy to talk to and really knows the business. She had many scenarios as examples which made it easier for me to understand.
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Posted by Inyah | September 2, 2014
A Helping Hand
I'm in the process of starting my own business and was referred to Ms. Davis for her extensive knowledge in the matter. Joan was very fair to me, she gave me tips and essential information necessary to help start my business. Prior to meeting with her, I didn't have a clear direction as where to start. She answered all my questions, and even referred me to other professionals who could help me in other areas that she couldn't. I am grateful, and would highly recommend her services.
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  • Hourly Rates $ 375-400 per hour
Payment methods
Cash, Check, Credit Card


AVVO RATING 9.9 (Superb)

Work Experience

  • Of Counsel
  • Schroder Brooks PLC
  • 2017 - Present
  • Managing Partner
  • Schroder Davis PLC
  • 2015 - 2017
  • Adjunct Professor
  • South University
  • 2012 - 2013
  • Lawyer
  • Schroder Fidlow, PLC
  • 2008 - 2015
  • Law Clerk Harry L. Carrico
  • Supreme Court of Virginia
  • 2003 - 2006
  • Law Clerk-Chief Staff Attorney's Office
  • Supreme Court of Virginia
  • 2001 - 2003
  • Law Clerk
  • Fowler White Boggs Banker
  • 1998 - 2001
  • Licensed Mediator
  • Mediation Council of Virginia
  • 1994 - 1996
View all work experience


  • Fordham University School of Law
  • Fashion Law Boot Camp 3 week Summer Intensive
  • 2013
  • Barry University School of Law
  • JD - Juris Doctor
  • 2001
  • Stetson University College of Law
  • LLM Coursework International Business
  • 2001
  • University of Richmond, The T. C. Williams School of Law
  • Transient Student
  • 2001
  • Virginia Commonwealth University
  • Master of Science Degree
  • 1994
View all education

Sample of Legal Cases

  • Fashion Model Contract
  • settled
  • Band Agreements
  • Infringement Copyright
  • Favorable Settlement
View all legal cases


  • Virginia State Bar Association, Legal Malpractice Insurance Committee
  • Committee Member
  • 2017 - Present
  • Fashion Group International
  • Executive Member
  • 2013 - Present
  • International Association of Entertainment Lawyers
  • Member
  • 2013 - Present
  • New York Lawyers for the Arts
  • Member
  • 2013 - Present
  • The Model Alliance
  • Member
  • 2012 - Present
  • American Bar Association, Forum on the Entertainment and Sports Industries
  • 2011 - Present
  • Greater Richmond Intellectual Property Law Association
  • Member
  • 2010 - Present
  • Fredericksburg Bar Association
  • Member
  • 2010 - Present
  • Virginia State Bar, Intellectual Property Law Section
  • Member
  • 2008 - Present
  • Virginia Bar Association Lawyers for the Arts Committee
  • Member
  • 2008 - 2012
  • Metropolitan Richmond Women's Bar Association
  • Member
  • 2007 - 2016
View all associations

Languages Spoken

  • English

Honors and Awards

  • Clients Choice-Entertainment
  • AVVO
  • 2017
  • Clients Choice-Entertainment Law
  • Avvo
  • 2013


  • Grid Magazine
  • Does Fashion Protection Exist?
  • 2011
View all publications

Speaking Engagements

  • Strome Entrepreneurial Center
  • Trademarks For Entrepreneurs
  • 2019
  • Schroder Davis Educational Series
  • Primer on Fashion Law
  • 2017
  • Fredericksburg Artists Associations
  • Artists Introduction to Copyright and Trademark Law
  • 2017
  • Tennessee Bar Entertainment and Sports Forum
  • Fashion Law
  • 2016
  • Fredericksburg Bar Lunch N Learn CLE
  • Fashion Law Primer
  • 2016
  • Entertainment and Law Society
  • Fashion Law
  • 2016
  • Virginia Fashion Week
  • Legal Seminar for New Fashion Designers
  • 2012
  • International Fashion Expo
  • Trademarks For Designers
  • 2012
  • VCU School of Design
  • Fashion Related Legal Issues
  • 2011
  • James River Writers Conference
  • Legal Issues for Authors
  • 2010
  • Virginia Equine Artists Association
  • Art Law
  • 2009
  • BonAir Artists Association
  • Art Law Copyright Issues
  • 2009
View all speaking engagements

Attorney endorsements

Received (4)
Given (6)
Endorse Joan
Entertainment Attorney | Aug 31
Relationship: Worked together on matter
"I endorse this lawyer. I have known Joan for years and have come to appreciate her expertise in Entertainment law, business law and on other intellectual property matters. I highly recommend Joan for your legal needs."
Entertainment Attorney | Aug 01
Relationship: Co-worker
"Joan is a lawyer who really cares deeply about her clients and the artistic community as a whole. She is constantly learning about new areas of the law & working to improve herself so she can better represent her clients. She approaches everything she does with a ton of energy & enthusiasm and she is extremely dependable & trustworthy. I highly endorse this lawyer."
Entertainment Attorney | Mar 20
Relationship: Friend
"I have known Joan Davis for 16 years, and she is of the highest professional and personal integrity. I highly recommend this lawyer’s work. Ms. Davis is extremely knowledgeable about complex issues. Ms. Davis provides a wealth of knowledge, experience and compassion for her clients that is unparalleled. She is very hard-working and provides excellent representation for her clients. Ms. Davis defends her clients zealously and obtains amazing results for clients by thinking outside the box. She is an outstanding lawyer who is committed to her clients. Ms. Davis is a great attorney and an even better woman. I would not hesitate to hire Ms. Davis as my personal attorney, nor would any other lawyer that I know; she is truly a lawyer's lawyer. Ms. Davis is a highly skilled attorney that is well respected in the legal community. I strongly endorse this lawyer's work."
Intellectual property Attorney | Oct 10
Relationship: Worked together on matter
"I endorse this lawyer."
Patent application
Criminal defense
Trademark application
Consumer protection