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About me

I genuinely believe that the value of life comes from service to
others.  I have dedicated more hours to this philosophy than our
business manager would care to imagine.  I have been rewarded kindly in
the friends that I have made, the lessons that I have learned and the
impact that I have made on the community.  I never stop hunting for the next project. 


My service to the community has
been very broad in scope.  I have served as a member of the Oconomowoc
school board, the Oconomowoc Hospital Foundation, and as a trustee of
St. Jerome’s Catholic Church.  I created a foundation for the
Oconomowoc Rotary.  I set up a non-profit corporation which provides
medical services in Haiti.  I have coached soccer for the Oconomowoc
Soccer Association and Lake Country United.  Currently, I am President
of the Village of Lac La Belle.  I am a legal advisor to St. Jerome’s
Catholic Church and Holy Hill, and run a free legal clinic.


is my passion and dedication that have powered my law career.  As
founder and president of the firm, I have created and nurtured an
organization that is dedicated to the service of our clients.  I
require respect and dignity for everyone.  I insist that every
attorney and assistant obtain the training and continuing education
necessary for the highest level of assistance to our clients.  I
practice what I preach.  I travel annually to seminars all over
the country.  I arrange for twice-monthly teleconferences for our
attorneys and the financial planners/CPAs who are our strategic
partners.  I emphasize active listening so that our team understands
the range and depth of our clients’ needs.  I provide client
education so that they are empowered to meet the unique and unexpected
challenges of life.  My aim is to provide my clients with peace of
mind.   In the end, I want our clients to be satisfied with their
choice of our firm as their personal, family attorneys.


I concentrate my practice in the areas of estate planning, probate and
trust administration, but I am experienced in a wide-range of legal
areas having represented financial institutions, medical facilities,
real estate developers, condominium associations, real estate brokers,
and business entities.  I have a wide range of litigation experience
including appellate work before the Wisconsin Supreme Court.  Beyond
that, I am a real estate broker and have a Masters of Tax degree in
accounting.  It is this range of knowledge and experience that has
allowed me to offer our clients superior legal service.  I look
forward to helping you.


Photos and videos

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Practice areas


  1. Estate Planning: 62%
    42 years
  2. Probate: 15%
    42 years
  3. Elder Law: 15%
    31 years
  4. Real Estate: 5%
    42 years
  5. Tax: 3%
    42 years



Retainer (sometimes)

Payment types:

Cash, Check, Credit card

Attorney endorsements

4 total 

Are you an attorney? Endorse this lawyer

  • David Nathan Iancu

    Attorney Swendson has a reputation for excellence throughout S.E. Wisconsin. I highly recommend this lawyer for anyone needing legal services in his areas of practice.


    David Iancu Divorce & Separation Attorney
    Relationship: Fellow lawyer in community

  • Emily A. Fey

    Bill Swendson is my mentor. He has worked with me since 2004. I can attest first-hand to his brilliance as an estate planning attorney and the broad respect he commands among fellow attorneys, accountants, financial planners and, most importantly, his clients.


    Emily Fey Probate Attorney
    Relationship: Worked for lawyer

Contact info

Swendson/Fey Law Ltd.

1300 Summit Avenue, Suite 202
Oconomowoc, WI, 53066-3057


WIGood Standing197303/16/2015
We have not found any instances of professional misconduct for this lawyer.
Avvo contributions
Legal answers
Award nameGrantorDate granted
Nominated Top 10 Small Businesses of the YearWaukesha County Chamber of Commerce2010
FIVE STAR Wealth Manager - Estate PlanningMilwaukee Magazine2010
AV Rated - superior national ratingMartindale-Hubbell2009
AV Rated - superior national ratingMartindale-Hubbell2008
AV Rated - superior national ratingMartindale-Hubbell2007
AV Rated - superior national ratingMartindale-Hubbell2006
AV Rated - superior national ratingMartindale-Hubbell2005
FellowNational Science Foundation1971
FellowNewberry Library1969
Work experience
TitleCompany nameDuration
PresidentSwendson/Menting Law Ltd.1983 - Present
PartnerJohnson, Brendemuehl, Swendson & Georgeson1974 - 1982
AssociateArthur, Tomlinson, Gillman & Tracers, S.C.1973 - 1974
Association namePosition nameDuration
Herbert J. Mueller Society, Greater Milwaukee FoundationMember2010 - Present
Village of Lac La BellePresident2009 - Present
WealthCounsel AdvisorsMember2008 - Present
WealthCounselMember2006 - Present
Office of Lawyer RegulationDistrict 2 Investigative Committee2003 - 2009
National Academy of Elder Law AttorneysMember1996 - Present
Estate Planning and Probate Section of the Waukesha County Bar AssociationCo-founder and board member1986 - Present
Waukesha County Bar AssociationFormer Director1974 - Present
State Bar of WisconsinMember1973 - Present
American Bar AssociationMember1973 - Present
Legal cases
Case nameOutcome
Wendt v Blazek, 2001 WI App 91, 242 Wis. 2d 722Judgment affirmed
Hine v. Vilter, 88 Wis. 2d 645, 277 N.W. 2d 772, 1979 Wisc. LEXIS 1971Judgment affirmed
Wolf v. Sachse, 75 Wis. 2d 147, 248 N.W. 2d 407, 1977 LEXIS 1410Judgment affirmed
See all legal cases 
Publication nameTitleDate
Journal of State TaxationWisconsin's Attempts to Extend the Sales and Use Tax to Services: Florida Revisited1989
University of Wisconsin-Milwaukee Estate Planning SymposiumUse of Disclaimers in Post Mortem Estate Planning1985
School nameMajorDegreeGraduated
University of Wisconsin, Milwaukee Taxation/Accounting MA - Masters1989
University of Wisconsin Law School LawJD - Juris Doctor1973
Lawrence University EconomicsBA - Bachelor of Arts1970
Speaking engagements
Conference nameTitleDate
Estate Planning Series sponsored by the United Church of Christbasic estate planning2007
Basic Estate Planning sponsored by the Oconomowoc Memorial Hospital Foundationbasic estate planning2004
Estate Tax Reform sponsored by the Oconomowoc Memorial Hospital Foundationestate tax2001
Advanced Estate Planning sponsored by the Oconomowoc Memorial Hospital Foundationadvanced estate planning2001
Basic Estate Planning sponsored by the Oconomowoc Memorial Hospital Foundationbasic estate planning2000
Planning for Distributions from Qualified Retirement Plans sponsored by the Rock River Financial Planning Associationqualified retirement plans1999
End of Life planning: Uses of Durable Powers of Attorney sponsored by St. Jerome Churchend of life planning & powers of attorney1999
Basic Estate Planning sponsored by the Oconomowoc Memorial Hospital Foundationbasic estate planning1999
Basic Estate Planning sponsored by Prudential Insurancebasic estate planning1999
Roth IRA: Six Secrets for Building Financial Independence sponsored by BairdRoth IRA1998
New Choices for IRAs sponsored by M&I BankIRA1998
New Choices for IRAs sponsored by First Bank OconomowocIRA1998
Basic Estate planning sponsored by United Church of Christbasic estate planning1995
Modern Real Estate Practice sponsored by the Real Estate Institutereal estate1992
Use of Trusts sponsored by Paine WeberTrusts1991
Use of Trusts sponsored by Paine WeberTrusts1990
Estate Planning for the Terminally Ill and Disabled sponsored by the American Cancer Societyterminally ill & disabled planning1987
Wisconsin Marital Property Act for CPAs sponsored by the Wisconsin Institute of Certified Public Accountantsmarital property1986
Tax and Negotiating Considerations for Structured Settlements sponsored by Oberweis Securitiesstructured settlements1984