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Evan Appel

Evan Appel

Practice areas:

Business, Contracts & Agreements

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About Me

Mr. Appel practiced with Long Aldridge & Norman (now McKenna Long & Aldridge) for fifteen and one-half years, first as an associate and the last eleven years as a partner. At Long Aldridge, Mr. Appel co-founded the Sports & Entertainment practice and represented principally sports and entertainment properties in revenue-generating opportunities and transactions. Mr. Appel represented local bidding and organizing committees which were successful in being awarded high profile national sports events for Atlanta, including the Super Bowl and the NCAA Men’s and Women’s Final Fours. Once the events were awarded, he worked on behalf of the local organizing committees with the National Football League and the National Collegiate Athletic Association (as well as numerous business concerns in the Atlanta community) to assist with the presentation of the events. Among other matters on which he worked as a partner at Long Aldridge, Mr. Appel also worked with clients on arena and stadium financing strategies and plans.


 



Mr. Appel’s practice with Appel & Peterzell, LLC continues to focus upon representing sports and entertainment properties in revenue-generating opportunities and transactions.  He works with college athletic departments, college conferences, professional sports teams and leagues and sports event organizers on a wide range of transactions. In his work with collegiate properties, Mr. Appel has advised on and negotiated a wide range of transactions and opportunities, including those involving outsourcing of multi-media rights as well as broadcast (television and radio), licensing, Internet, title sponsor and other marketing rights and sponsorship transactions, and has represented event organizers on contractual and business matters related to their events. In his work with professional sports and entertainment concerns, he has advised on and negotiated a variety of transactions, including title and other sponsorships, sponsorship sales agency agreements, television and radio agreements, event agreements, and consulting and employment agreements.

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Practice Areas

Licensed since 1984

  1. Business: 60%
    20 years
  2. Contracts & Agreements: 40%
    20 years

Payment

Payment Types:

Cash, Check

Attorney Endorsements

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Contact Info

Appel Law, LLC

One Alliance Center
3500 Lenox Road, Suite 1500
Atlanta, GA, 30326

Resume

License

StateStatusAcquiredUpdated
GAActive Member in Good Standing 198408/22/2015

Professional Misconduct

We have not found any instances of professional misconduct for this lawyer.

Avvo Contributions

Legal Answers

Awards

Award NameGrantorDate Granted
AV ratedMartindale-Hubbell2010
AV ratedMartindale-Hubbell2009
AV ratedMartindale-Hubbell2008
AV ratedMartindale-Hubbell2007
AV ratedMartindale-Hubbell2006
AV ratedMartindale-Hubbell2005
AV ratedMartindale-Hubbell2004
AV ratedMartindale-Hubbell2003
AV ratedMartindale-Hubbell2002
AV ratedMartindale-Hubbell2001
AV ratedMartindale-Hubbell2000
AV ratedMartindale-Hubbell1999
AV ratedMartindale-Hubbell1998
AV ratedMartindale-Hubbell1997
AV ratedMartindale-Hubbell1996
AV ratedMartindale-Hubbell1995
AV ratedMartindale-Hubbell1994
AV ratedMartindale-Hubbell1993
AV ratedMartindale-Hubbell1992
AV ratedMartindale-Hubbell1991
Holderness Moot Court BenchUniversity of North Carolina1984
University of North Carolina National Moot Court TeamUniversity of North Carolina1984
University of North Carolina National Moot Court TeamUniversity of North Carolina1983
Holderness Moot Court BenchUniversity of North Carolina1983

Work Experience

TitleCompany NameDuration
MemberAppel & Peterzell, LLC2009 - Present
ShareholderChorey, Taylor & Feil, A Professional Corporation2009 - 2009
Of CounselClick & Null2005 - 2009
PartnerMcKenna Long & Aldridge1987 - 2002
AssociateTROUTMAN SANDERS ATTORNEYS AT LAW1984 - 1987

Associations

Association NamePosition NameDuration
National Association of College and University AttorneysMember2005 - Present
National Association of College and University AttorneysMember1999 - 2003
State Bar of Georgia, Entertainment and Sports Law SectionMember1996 - Present
State Bar of GeorgiaMember1984 - Present
Sports Lawyers AssociationMemberN/A

Education

School NameMajorDegreeGraduated
University of North Carolina at Chapel Hill School of LawLawJD - Juris Doctor1984
University of North Carolina at Chapel HillN/AB.A.1980

Speaking Engagements

Conference NameTitleDate
National Association of College and University Attorneys 49th Annual ConferenceLicensing College Athletics Multimedia Rights2009
National Association of College and University Attorneys - 48th Annual ConferenceTrademark Licensing: Cashing In Without Selling Out2008
Sports Marketing and Advertising LawMedia and Marketing in College Athletics: Navigating the Evolving Marketplace2007
Nuts & Bolts of Complex IP Technology TransactionsSports Marketing and Celebrity Endorsements2007
Hot Topics and Trends in SportsTrends in Sports Marketing and Sponsorships2007
Sports Law Leadership SummitUnderstanding the Dynamics of Collegiate Sports - Preparing for the Big Leagues2006
DePaul University College of Law SymposiumThe Intracacies and Development of Coaching Contracts2005
Bar of Georgia, Entertainment and Sports Law Section ConferenceSports Marketing: Endorsements, Sponsorships and Merchandising2005
26th Annual Promotion Marketing Law ConferenceHow to Catch a Rising Star: How to Seal Your Deals with Athletes, Celebrities, Movie Studios and Sports Organizations2004
4th Annual Entertainment and Sports Law: A Basics Boot CampDeveloping a Sports Practice2003
National Association of College and University Attorneys Web-based Virtual SeminarLegal Issues in Higher Education Athletics2002
National Association of College and University Attorneys Annual ConferencePanel Member, Athletics Section Discussion2002
Where Sports Meets the InternetLegal Isssues: Are You Covering Your Digital Assets?2000
State Bar of Georgia, Entertainment and Sports Law Section ConferenceMarketing, Licensing and Trademark Protection Issues2000
Sports Lawyers Association 26th Annual ConferenceEffects of Consolidation in the Sports Industry on Owners, Agents, Sponsors and Athletes2000
National Association of College and University Attorneys Annual ConferencePanelist, Coaches Contracts and Sponsorship Agreements2000
National Association of College and University Attorneys - Workshop on ContractingModerator, Contracting in Athletics1999
Annual Meeting of American Bar Association Forum on the Entertainment and Sports IndustriesPerparing for the Big Event1999
Counseling the Corporate ClientGetting the Most Bang for Your Buck: Smart Strategies in Marketing and Sponsorships1997
8th Annual Southern Regional Entertainment and Sports Law SeminarSports Sponsorships and Sports Marketing1996