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About me

James A. Hertz joined Friedman | Rubin in 2001 and has served as it's Managing Partner since 2007.  A native of South Dakota, Jim received his undergraduate degree from the University of South Dakota in 1983. He attended the University of South Dakota School of Law and received his J.D. degree in 1985.


Jim Hertz's prior experience includes 15 years of litigation practice in South Dakota where his practice included civil litigation and appeals in matters involving intellectual property, business torts, insurance and personal injury law. 


At Friedman | Rubin, Jim has been focused on insurance bad faith litigation.  As Managing Partner, he has driven the firm's ability to engage in a nationwide civil practice through technology and joint venture relationships.  Jim has promoted a consensus driven planning process and responsive client and co-counsel communications.

Jim Hertz is licensed to practice law in Washington and South Dakota. He is a member of American Association for Justice (AAJ), Washington State Association for Justice (WSAJ), and the South Dakota Trial Lawyers Association (SDTLA). He is admitted to the U.S. Courts of Appeals for the 8th Circuit in St. Louis and the 9th Circuit in San Francisco. He has also been admitted pro hac vice in various courts across the United States.


Practice areas


  1. Personal Injury: 40%
  2. Insurance: 40%
  3. Unspecified: 10%
  4. Appeals: 5%
  5. Intellectual Property: 5%



Contingent (25-50%)

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Contact info

Friedman | Rubin

1126 Highland Avenue
Bremerton, WA, 98337-1828


SDAuthorized to practice law198610/13/2009
We have not found any instances of professional misconduct for this lawyer.
Avvo contributions
Legal answers
Work experience
TitleCompany nameDuration
PartnerFriedman | Rubin2001 - Present
PartnerChristopherson, Bailin & Anderson1986 - 2001
Association namePosition nameDuration
Washington Association for JusticeN/A2002 - Present
American Association for JusticeN/AN/A
South Dakota Trial Lawyers AssociationN/AN/A
Legal cases
Case nameOutcome
Doe v. Martin$5.86 Million for Brain Injury
Ceimo v. General American Life Ins. Co., Paul Revere Life Ins. Co. and Provident Life Ins. Co.$84 Million Jury Verdict
Athey v. Farmers Ins. ExchangeJury verdict upheld.
See all legal cases 
School nameMajorDegreeGraduated
University of South Dakota School of LawLawJD - Juris Doctor1985
University of South DakotaN/AN/A1983