Aaron Hendelman

Aaron Hendelman

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Rating: 8.9

Licensed for 26 years

Intellectual property Lawyer at Seattle, WA
Practice Areas: Intellectual Property, Licensing, Advertising, Internet

701 Fifth Avenue, Suite 5100, Seattle, WA

About Aaron

Biography

Practice Areas

4

Practice Areas

Intellectual Property 40%

Aaron focuses on the areas of trademark, advertising, unfair competition, copyright, Internet, retail, and consumer law. He counsels clients regarding domestic and global trademark and copyright issues; intellectual property licenses and transactions; advertising, marketing, and promotions strategies; and Internet and domain-name issues. Aaron regularly represents companies in complex transactions involving intellectual property rights and advertising matters.

27 years

40%
Advertising 20%

Aaron Hendelman regularly counsels clients regarding advertising, marketing, and promotions strategies; and Internet and domain-name issues. Aaron represents public and private companies in complex transactions involving advertising matters. He also has represented clients in challenges before the Federal Trade Commission and consumer protection agencies such as the National Advertising Division of the Better Business Bureau.

27 years

20%
Internet 20%

Aaron Hendelman represents and counsels clients in Internet, retail, and consumer law. Aaron regularly represents public and private companies in complex transactions involving Internet and domain name matters. He also has represented clients in online-related disputes, including domain name arbitrations.

27 years

20%
Licensing 20%

Aaron Hendelman heads the trademarks, copyrights, and advertising practice in Wilson Sonsini Goodrich & Rosati's Seattle office, focusing on the areas of trademark, advertising, unfair competition, copyright, Internet, retail, and consumer law. Aaron regularly represents public and private companies in complex transactions involving intellectual property rights and licenses.

27 years

20%

Fees and Rates

We have not found any cost information for this lawyer


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Licenses

Licensed in Washington for 19 years

State: Washington

Acquired: 2007

Active

No misconduct found

Licensed in California for 26 years

State: California

Acquired: 2000

Active

No misconduct found

Licensed in District of Columbia for 20 years

State: District of Columbia

Acquired: 2006

Administratively Suspended - Non-Payment of Dues

No misconduct found

Location

Wilson Sonsini Goodrich & Rosati

701 Fifth Avenue, Suite 5100, Seattle, WA, 98104-7036

Wilson Sonsini Goodrich and Rosati

650 Page Mill Road, Palo Alto, CA, 94304-1001

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Aaron Hendelman's Reviews

Avvo Review Score

0.0 /5.0

Not Yet Reviewed

Aaron Hendelman's Lawyer Endorsements

Endorse Aaron
Yoichiro Taku headshot
Yoichiro Taku

Trademark infringement lawyer | Nov 25

Relationship: Worked together on matter

"I have worked with Aaron on various matters, ranging from trademark counseling, acquisitions and licensing transactions with heavy trademark emphasis, sweepstakes and contests, and general counseling on various novel internet business models. Aaron is a superb trademark and intellectual property attorney with solid business judgment."

Craig Elliott Sherman headshot
Craig Sherman

Intellectual property lawyer | Jul 30

Relationship: Co-worker

"Aaron has a broad national and international reputation in trademark prosecution, trademark disputes, contests, sweepstakes and virtual currencies. He speaks plain English and solves problems."

Parag Gheewala headshot
Parag Gheewala

Intellectual property lawyer | Jul 23

Relationship: Co-worker

"Aaron is one of the best trademark and advertising lawyers in the country."

View All Endorsements
Ellen Brooke Kelly headshot
Ellen Kelly

Licensing lawyer

Yoichiro Taku headshot
Yoichiro Taku

Corporate and incorporation lawyer

Parag Gheewala headshot
Parag Gheewala

Intellectual property lawyer

Experience

Rating:  8.9 (Excellent)

Honors

2011

Named in Chambers USA: Leading Lawyers for Business, Chambers & Partners USA Guide

2010

Named in Chambers USA: Leading Lawyers for Business, Chambers & Partners USA

2009

Named in Chambers USA: America's Leading Lawyers for Business, Chambers & Partners USA

2008

John W. Wilson Award for Legal Service, WSGR

2006

Community Service Award, WSGR

2005

John W. Wilson Award for Legal Service, WSGR

Work Experience

2003 - 2004

Counsel, Apple Inc. (formerly Apple Computer, Inc.)

1998 - 1999

Law Clerk, United States Court of Appeals for the Ninth Circuit

Associations

2008 - Present

International Trademark Association, Emerging Issues Committee

Committee Member

2007 - Present

Northwest Internet Advertisers Group (NWIAG)

Member

2005 - Present

WSA

Member

2001 - Present

International Trademark Association

Member

1999 - Present

American Bar Association

Member

2005 - 2007

Washington Software Alliance (WSA)

Investment Forum Board Member

2004 - 2006

ABA--Marketing Law Committee

Member

2000 - 2008

State Bar of California

Member

1996 - 1998

Texas Law Review

Editor

Sample of Legal Cases

Acquisition of Trademark Holding Company

Successful Purchase of Trademark Holding Company

Creation of Trademark Holding Company and Joint Venture

Successful Creation of IP Holding Company

Nolet Group Joint Venture with Diageo

Joint Venture for Distribution of Ketel One

See More Legal Cases

Education

1998

University of Texas School of Law

JD - Juris Doctor

1996

Cambridge University

MA - Masters with High Honors

1993

Stanford University

Bachelor of Arts with Honors

Speaking Engagements

2011

Marketing Law CLE

Keeping your Promotions on the Right Side of the Law

2011

Entrepreneurs College

Marketing Law

2011

Continuing Education Series

Guide to the Law of Contests, Sweepstakes and Promotions

2010

Understanding Revised FTC Guidance for Endorsements and Testimonials

New FTC Guidance for Endorsements and Testimonials in Advertising, Social Networking Sites, Blogs, Twitter: Threats to Section 5 Compliance

2010

SXSW Interactive

Mikey Likes It. Will the FTC?

2010

LSI Teleconference on FTC Green Guides

FTC's Green Guides: Impacts on Renewable Energy Marketing

2010

International Trademark Association Annual Meeting

Travel Industry -- Going Places: Social Media and Keyword Advertising Issues

2010

Emerging Issues in Marketing Law

Emerging Issues in Marketing Law

2009

International Trademark Association Annual Meeting

International Contests and Sweepstakes

2009

Game Industry Start Up 101

PR and Marketing

2008

Emerging Issues in Marketing Law

Emerging Issues in Marketing Law

2007

General Counsel Series

Contests and Sweepstakes Law

2007

CEO Brand Camp

Marketing Law

2006

Essentials of Technology Commercialization

Marketing Your Technology

2006

Advertising Law 101

Marketing and Advertising Law Basics

2005

Lawyer Education Series

Trademark and Advertising Practice Tips

2004

Continuing Legal Education Series

What Business Lawyers Need to Know

2003

Continuing Legal Education Series

Top 10 Trademark and Advertising Traps for Business Lawyers

2001

Lawyer Education Series

Rolling the Dice with Contests and Sweepstakes

Publications

2008

2008

The Entrepreneurs Report (WSGR) Selecting and Protecting a Company Name

N/A

E-Commerce Law Report, Vol. 6, No. 6 "Keyword Advertising: A Snapshot,"
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