Susan Denise Betcher

Susan has a great sense of how IP strategy should align with Business strategy. She was interested in understanding our technology as well as our business model to be sure that we were developing a valuable, defensible patent. Prior to hiring Perkins Coie, I had read blogs that warned against going... to big law firms as an early stage start-up in order to conserve cash and have more personal attention, but Susan and her team proved just the opposite to be true. No time was wasted educating them on the science and the entire legal team felt like part of our company throughout the process. I would recommend Susan to anyone whose IP protection is essential to their company's business strategy.