Michael Jeffers Hoisington's Guides

TRADEMARKS: UNLEASH THE POWER OF ®

. Everyone has seen it the R in a circle next to brand names like Coca Cola, Sears, Hertzand Microsoft. Weve all seen it, but most of us probably do not realize the power packed into this micro-sized symbol. A trademark is a brand name. It is a word, symbol, design, shape, numb...