What is the difference between the Avvo Rating, reviews, and peer endorsements?
The Avvo Rating is our effort to evaluate a professional's background. The rating is calculated using a mathematical model that considers the information shown in a professional's profile, including their years in practice, disciplinary history, professional achievements, and industry recognition--all factors that, in our opinion, are relevant to assessing their qualifications. However, keep in mind that the Avvo Rating is based only on the information we have collected about a professional, and we are not able to collect every piece of information about every professional. If we are missing relevant information, the absence of that information may affect the Avvo Rating. Learn more about the Avvo Rating here.
Reviews give you a first-hand account of what it's like to work with a particular professional.
Peer endorsements--one professional endorsing another--can help show you how a professional is perceived by his or her peers. Peer endorsements can also give you insight into the depth of a professional's network, which may be important because professionals often consult and refer colleagues with experience in different areas.