I bought a martial arts school 2.5 years ago. The previous owner has a "personal" Facebook page which is showing he is the owner of my school. They have the business email address still tied to it and is refusing to change it. The name on it as well they no longer own. I had sent a certified letter. They refused to pick it up. I've had them served twice. Their reaction to that was to email businesses they have and we do business with and past/present students of ours.
What recourse do I have without it costing me a lot of money.
If your purchase contract specified exactly what you were buying, you might have a cause of action for breach of contract. If you registered your business name with the State or Federal governments, that might help. You might have a common law cause of action for trademark infringment or intentional interference with business relations, but your probability of success would depend on certain details. You should retain an attorney.
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I don’t know what you mean by a lot of money. Considering how much they be injuring your business you then speak to a lawyer and make it economic decision
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