If you are acting as your own attorney, you will have to decide how you want to structure your complaint. There are may ways to write the complaint. Note that your unjust enrichment claim not only requires you to be attempting to collect damages different from the contract claim (to avoid double recovery) but your recovery is likely limited to the amount of provable enrichment. In other words, you will have to prove exactly how much extra profit the doctor made as a result of your services vs. not having hired you. That may not be very easy to show. Perhaps the appropriate alternative equitable claim would actually be quantum meruit - where you seek compensation for the expected value of your services rather than the amount your services enriched the opposing party.
It sounds like you are embarking on complex District Court level litigation. It is not likely something you have an easy time handling on your own. Medical patients are physically capable of performing most medical treatment, but the experience and knowledge of doctors and nurses makes them much better at it. The same is true in the law. If there is a significant amount at stake, then you really need to retain a professional.
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In addition to the comments of my colleague, you are also missing the significance of the economic loss rule. Finally, you need to be careful of any exemplary claims. As noted by my colleague, you need legal advice. Good luck.
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Mr. Harkess' comments are thoughtful and thorough. Whether your articulated damages are large or small, proceeding through a litigation disposition without the assistance of qualified counsel will likely not inure to your benefit. Even if the facts are clear and compelling such that an award of damages is deemed appropriate, how you prove those damages requires a fundamental understanding of the viable options available to you and that can be proved in a way that will garner to your favor. It is not possible for any attorney to provide advice on your legal strategy without conducting an appropriate review of the matter, so I cannot comment on the initial call of your question regarding stating of claims sequentially and/or in the alternative. Best of luck to you.
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I agree with my colleagues comments regarding the wisdom of hiring counsel to pursue this matter for you. But I would also like to address the substance of your question.
Mr. Harkess is correct that drafting a complain can vary greatly, and indeed constitutes an form of art. I cannot tell you how you should do it outside the attorney-client relationship, which we do not enjoy on this forum. Yet, I can tell you to make sure you look at Rule 8 of the Colorado Rules of Civil Procedure, which governs how to draft a pleading/complaint. The rule expressly allows you to plead different legal theories of recovery in the alternative, even if they seek the same monetary recovery.
I sincerely hope that you decide to set up a few consultations to help you determine if legal representation would be beneficial for you.
I hope this answer provided some helpful guidance.