Go back and read your contract. If it like the standard contracts used around here, it included a release that allows the station to use the add in other media, like Youtube, if it wants to do so.
Did ownership of the ad come up during your verbal discussions with the TV owner who produced the ad? You should get together with a contracts or business attorney to review your situation with you and help you to make some decisions. If you do not know of one, you can use the avvo.com site to find one. Best of luck.
Mr. Crosner is licensed to practice law in California and has been practicing law in California since 1978. The response herein is general legal and business analysis.. It is not intended nor construed to be "legal advice" but rather it is analysis, and different lawyers may analyze this matter differently, especially if there are additional facts not reflected in the question. Oftentimes the question does not include significant and important facts and timelines that, if known, could significantly change the reply and make it unsuitable. I am not your attorney until retained by a written retainer agreement signed by both of us. See also avvo.com terms and conditions item 9, incorporated as if it was reprinted here.
How does it hurt your business with them running it on YouTube? What, if any, damages do you have? You could take your complaint to YouTube directly, I suppose.
You may also contact a lawyer who can send a legal letter to the station on this.
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