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"Keep calm and carry on" seems to have been used to market a plethora of goods from t-shirts to mugs to apps. The saying has also been adapted to many different variations all using the same 'crown' at the top of the statement. I am aware that it started as a Churchillian propaganda piece in the UK during the bombing of London but has it been TM'd in the US. Not too sure if anyone will know what I'm talking about but it has become very common in the UK and has now migrated across the pond and starting to pop up everywhere. Can it be used here? Thank you for any input. PS, I have read short phrases cannot be copyrighted?