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About me

Jay Holland is a Partner and member of Smith Moore Leatherwood LLP's Litigation and Health Care Practice Groups.  Jay represents clients in state and federal courts on a wide range of issues including financial services, real estate, professional liability, product liability, employment, transporation and insurance matters. Jay represents banking, loan servicing, insurance, health care and other corporate entities, as well as closely-held companies and individuals. Jay also has defended professional liability actions, representing health care institutions, health care providers and attorneys.


Prior to joining Smith Moore Leatherwood LLP, Jay worked seven years in the insurance industry as a claims consultant.  He investigated and managed hundreds of property and casualty claims, including automobile liability, business interruption, commercial general liability, fidelity, inland marine, medical professional, premises liability and product liability claims.  Jay has represented various clients in tort actions, including insurance companies and their insureds, in the defense of automobile liability, general liability, premises liability, and medical malpractice claims. He also counsels clients on insurance and risk management matters, and insurance regulations.


Jay and his wife, Brandi, have three sons. They are members of Wesleyan Chapel United Methodist Church in Wilmington, NC. Jay is active in civic and community affairs, including coaching youth baseball.


Practice areas


  1. Litigation: 80%
  2. Health Care: 20%

Attorney endorsements

1 total 

Are you an attorney? Endorse this lawyer

  • Bradley A. Coxe

    Jay is a talented and professional attorney and zealous advocate for his clients.


    Bradley Coxe Personal injury Attorney
    Relationship: Opposing Counsel on matter

Contact info

Smith Moore Leatherwood LLP

300 N. 3rd. Ste., Ste. 301
Wilmington, NC, 28401


We have not found any instances of professional misconduct for this lawyer.
Avvo contributions
Legal answers
Award nameGrantorDate granted
Rising StarNorth Carolina Super Lawyers2012
Work experience
TitleCompany nameDuration
PartnerSmith Moore Leatherwood, LLP2002 - Present
Association namePosition nameDuration
American Health Lawyers AssociationN/AN/A
American Society for Healthcare Risk Management (North Carolina Chapter)N/AN/A
Defense Research InstituteN/AN/A
North Carolina Association of Defense AttorneysN/AN/A
North Carolina Society of Healthcare AttorneysN/AN/A
North Carolina Land Title AssociationN/AN/A
North Carolina Trucking Association (Port Cities Chapter)N/AN/A
North Carolina Bar Association, Health Law Section, Litigation Section, and Real Property SectionN/AN/A
New Hanover County Bar AssociationN/AN/A
Publication nameTitleDate
Health Care Law NoteSession Law 2007-541: Voluntary Arbitration of Medical Malpractice Suits2007
PrognosisCase Law Update2005
Georgia Hospital Association's RegulatorylineRecent Revisions to Georgia Hospital Lisensure Regulations2002
School nameMajorDegreeGraduated
University of North Carolina School of LawLawJD - Juris Doctor2002
University of North Carolina, Chapel HillN/ABA - Bachelor of Arts with distinction1992
Speaking engagements
Conference nameTitleDate
Southern Atlantic Healthcare Alliance SeminarA Primer of Collection Law2008
CME: Long-Term Care FacilitiesExploring the Legal Issues2006