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About me

Jay focuses his practice on appellate and business litigation, including fiduciary disputes and trust-and-estate litigation.  He has briefed or argued more than 30 cases before the Supreme Court of Virginia, the United States Court of Appeals for the Fourth Circuit, and the Court of Appeals of Virginia. He also publishes a blog, De Novo, that is available at


Practice areas


  1. Litigation: 34%
    12 years
  2. Appeals: 33%
    10 years
  3. Elder Law: 11%
    3 years
  4. Wills: 11%
    5 years
  5. Trusts: 11%
    5 years


Payment types:

Cash, Check, Credit card

Attorney endorsements

1 total 

Are you an attorney? Endorse this lawyer

  • Robert Dean

    I am proud to endorse Mr. O'Keeffe. He is one of the most respected appellate advocates and litigators in Virginia. I give him my highest recommendation.


    Robert Dean Criminal defense Attorney
    Relationship: Fellow lawyer in community

Contact info

Johnson, Rosen & O'Keeffe, LLC

120 Day Avenue SW, Suite 100
Roanoke, VA, 24016


VAAuthorized to practice law200203/31/2016
DCInactive 200307/06/2016
We have not found any instances of professional misconduct for this lawyer.
Avvo contributions
Legal answers
Award nameGrantorDate granted
Rising StarVirginia Super Lawyers2015
Legal EliteVirginia Business2014
Rising StarVirginia Super Lawyers2014
Local Litigation StarBenchmark Appellate2013
Rising StarVirginia Super Lawyers2013
Rising StarVirginia Super Lawyers2012
Rising StarVirginia Super Lawyers2011
Rising StarVirginia Super Lawyers2010
Rising StarVirginia Super Lawyers2009
Rising StarVirginia Super Lawyers2008
Work experience
TitleCompany nameDuration
AttorneyJohnson, Rosen & O'Keeffe LLC2015 - Present
AttorneyGentry Locke Rakes & Moore LLP2006 - 2015
AssociateSkadden Arps Slate Meagher & Flom2002 - 2006
Association namePosition nameDuration
Roanoke Bar AssociationBoard of Directors2014 - Present
Virginia State BarHarry L. Carrico Professionalism Course Faculty2011 - Present
Saint Francis Service DogsBoard of Directors2008 - Present
Virginia Bar Association, Appellate Practice SectionN/AN/A
Virginia State Bar Appellate Practice CommitteeN/AN/A
American Bar Association, Appellate Judges and Lawyers CouncilN/AN/A
Legal cases
Case nameOutcome
Dunn Construction Co., Inc. v. CloneyReversed in part and final judgment.
Shen Valley Masonry, Inc. v. Thor, Inc.Judgment in favor of the defendants.
Kennedy v. Joy Techs., Inc.Remand
See all legal cases 
Publication nameTitleDate
Journal of Civil LitigationSocial Media and Discovery--New Tools, Same Rules2011
VSB Litigation NewsSomething Old, Something New: The Partial Final Judgment Rule2011
Virginia Lawyer (Virginia State Bar)Have You Made a Last-ditch, Desperate, and Disingenuous Attempt to Subvert the Legal Process Today?2009
School nameMajorDegreeGraduated
Harvard University Law SchoolLawJD - Juris Doctor2002
College of William and MaryPhilosophyBA - Bachelor of Arts1999
Speaking engagements
Conference nameTitleDate
Annual MeetingThe Nuts and Bolts of a Successful Appeal2015
Voice of the People--VTLA Annual ConventionThe Facts, Please--How to Win Your Appeal with Your Handling of the Facts"2011
Blogging 101: Legal, Practical, Ethical, and Evidentiary Issues for Attorneys and ClientsBlogging 101: Legal, Practical, Ethical, and Evidentiary Issues for Attorneys and Clients2011
Civil Litigator's Short CourseUsing Social Media in Discovery2010

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