Trademarks are a method of protecting business logos, names, slogans, product names, and other design-related aspects of branding. They essentially protect against others using your established and original business symbols, logos, and wording to compete with you. A registered trademark gives you several rights that can help you protect your intellectual and design property. Trademark registration and protection may require the services of a lawyer, but these Legal Guides will tell you everything you need to know first.