Many people already knew that Toyota was more concerned about protecting its image than protecting its drivers. Maybe we just didn't realize how far Toyota would go.
I've documented here how Toyota's class action defense lawyers used a hired gun, Exponent, to doctor testing in an attempt to discredit critics and "suggest" that electronic failures played no role in Toyota's sudden acceleration problem. It turns out that Toyota did no actual testing or investigation at all.
The _ Washington Post_ has reported that Toyota has been focused on discrediting its critics the entire time.
From the Washington Post:
"Toyota officials sought to develop a public relations campaign to attack the credibility of key witnesses who have testified before Congress about acceleration problems with the company's cars, according to documents provided to the House committee investigating the automaker.
The effort was based in part on polling conducted for Toyota by Joel Benenson, President Obama's chief pollster. His poll questioned the integrity of the witnesses: Sean Kane, a Massachusetts safety consultant, and David Gilbert, an auto technology professor at Southern Illinois University Carbondale."
For more than a decade, when Toyota has been given an opportunity to do the right thing and actually try to fix the deadly sudden acceleration problem, Toyota has repeatedly chosen to cover up the defect with lie after lie after lie.
It's time that Toyota is held accountable.