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About Me

After practicing law for more than 22 years, I can honestly say that I eagerly look forward to Mondays, because the always evolving areas in which I practice and the fascinating people with whom I work ensure that every day is unique and interesting.


I practice in the areas of media, technology, contests and sweepstakes, and advertising. My media practice includes prepublication review and advice, litigation defense such as defamation, privacy and other content-related claims, preparation of media and technology contracts, and advocacy of public rights of access to judicial and governmental records and proceedings.


In the technology and marketing areas, my typical day may involve anything and everything from advising clients on various Internet, technology, mobile marketing or other advertising issues, not to mention all of the regulatory acronyms (CAN-SPAM, COPPA, TCPA, FTC/CARU), assisting clients with website terms of use, privacy policies, licenses, social networking guidelines, online advertising agreements, litigating domain name disputes and working with clients who wish to operate contests, sweepstakes and other promotions.


I am very fortunate to have the chance to work with a variety of clients in a wide range of consumer and trade games of chance, contests of skill, user-generated content promotions, charitable promotions, and other exciting advertising promotions, which are offered in a growing number of media, ranging from the more “traditional” radio, television, print and direct mail, to electronic media such as e-mail and online, and emerging technologies using text messaging, Smartphones and other mobile devices, as well GPS-enabled programs.


Ideally, I work closely with our clients from beginning to end to ensure that every aspect of the promotion fulfills their legal obligations under the growing web of regulations implicated by cross-platform and high-tech promotions, while still focusing on achieving their marketing goals, whether the promotion is local, regional, national or international (multi-zone).


I especially enjoy collaborating and brainstorming creative solutions to otherwise onerous regulations. At the same time, I am often called on to assist in negotiating and drafting agreements between co-sponsors and other promotion entities, such as prize suppliers, celebrity endorsers, and fulfillment companies, to ensure clarity between the obligations and responsibilities of all entities or persons involved in major campaigns.


Kid issues are one of my passions. As a result,I served for several years as a certified Guardian ad Litem, representing the abused or neglected children, as a board member for A Gift for Teaching of Tampa Bay, the Child Abuse Council & Big Brothers/Big Sisters, and as a legal services volunteer in the local Domestic Violence Intake Center through Bay Area Legal Services.

At home, Kent (my indisputably better half) and I together wrangle 3 sons & 1 very spoiled yellow Lab. In my "spare" time, I am an avid martial artist, which allows me to vent any simmering frustrations during sparring, as well as a self-professed & unapologetic geek. 


Photos and Videos

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Practice Areas


  1. Internet: 25%
    3 years
  2. Communications & Media: 25%
    3 years
  3. Advertising: 25%
    3 years
  4. Gaming: 25%

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Contact Info

Thomas & Lo Cicero

601 South Boulevard
Tampa, FL, 33606


FLMember in Good Standing199009/08/2015

Professional Misconduct

We have not found any instances of professional misconduct for this lawyer.
Avvo Contributions
Legal Answers
Award NameGrantorDate Granted
Tampa’s Top Rated LawyersALM2012
AV RatedMartindale-Hubbell2010
Tampa Bay's Best MagazinesTampa Bay Magazine2010
Legal EliteFlorida Trend Magazine2007
AV RatedMartindale-Hubbell2007
AV RatedMartindale-Hubbell1998
Work Experience
TitleCompany NameDuration
PartnerHolland & Knight LLP2000 - 2006
AssociateHolland & Knight LLP1994 - 2000
AssociateFeikens, VanderMale, Stevens, Bellamy & Gilchrist1992 - 1994
Law ClerkHon. Roger Vinson, United States District Court Judge, Northern District of Florida1990 - 1992
Association NamePosition NameDuration
MLRC Advertising and Commercial Speech CommitteeMember2012 - 2012
Online News AssociationMember2008 - Present
MLRC Advertising and Commercial Speech CommitteeMember2007 - 2007
Media & Communications Law Committee, The Florida BarCo-Chair, Media Law Conference2006 - 2006
A Gift for Teaching of TampaMember, Board of Directors2004 - 2008
Bay Area Legal ServicesVolunteer, Domestic Violence Intake Center2003 - 2006
Child Abuse CouncilBoard Member2003 - 2007
Big Brothers Big Sisters of Tampa BayBoard Member1998 - 2000
Hillsborough County Circuit Guardian ad LitemsCertified Guardian ad Litem1995 - 2000
Tort and Insurance Practice Committee of the Forum on Communications Law, American Bar AssociationVice Chair, Newsletter Committee1995 - 1996
Media Law & the Defamation Torts Committee, Litigation Section, American Bar AssociationMember1995 - 2000
Media & Communications Law Committee, The Florida BarMember1994 - Present
American Bar AssociationForum on Communications Law1994 - Present
Tort and Insurance Practice Committee, Forum on Communications Law, American Bar AssociationMember1994 - 1998
Hillsborough County Bar AssociationMemberN/A
Hillsborough Association for Women LawyersMemberN/A
Legal Cases
Case NameOutcome
Davis v. Avvo, 2011 WL 4063282 (M.D. Fla. 2011)Successfully obtained enforcement of terms of use for attorney ratings website resulting in transfer of litigation to jurisdiction with favorable anti-SLAPP litigation and ultimately in dismissal of case and award of defense attorney’s fees.
Casita, L.P. v. Maplewood Equity Partners, L.P., 960 So. 2d 854 (Fla. 3d DCA 2007)Successfully obtained reversal of trial court’s decision to exercise personal jurisdiction
Holt v. Tampa Bay Television, Inc., 976 So. 2d 1106 (Fla. 2d DCA 2007)Successly obtained dismissal of all claims based on single publication rule, single causeof action rule, presuit notice statute and statute of limitations, affirmed on appeal in 2007.
See all Legal Cases 
Publication NameTitleDate
2012 Classic Guide to Mobile Advertising (Mobile Marketers)Legal Screenshots for Interactive, Integrated Campaigns2012
The QuillFOI Toolbox: Developing a Public Record Paper Trail: Hope for Cooperation, Anticipate Litigation (Co-Author)2010
The Brechner ReportSuits Reveal Pattern of Overbilling by Medical Examiner Districts2010
Litigation MagazineSomething Old, Something New . . . The Marriage of High Tech and Traditional Jurisprudence2008
The Florida Bar, Media & Communications Law CommitteeA Reporter's Guide to a Civil Lawsuit2007
Media Law Resource Center - Media Law LetterFlorida Appeals Court Decides Injury Alone Caused by Tortious Act Committed Outside State Does Not Satisfy Long-Arm Jurisdiction2007
Media Law Resource Center - Media Law LetterFlorida Appeals Court to Hear Online Libel Case: Will Decide If Retraction Statute and Single Publication Rule Apply Online2007
Holland & Knight LLP Newsletter"Tree Sitting" Constitutes Protected Free Speech,2005
Florida Trial Objections by Judge Paul SiegelEditorial Advisory Board2004
Holland & Knight NewsletterOnline Sweepstakes - Don't Wager a Guess, Take Note Before You Promote2003
Computer Law Journal, The Florida Bar, Business Law SectionCo-Editor2002
School NameMajorDegreeGraduated
Florida State University College of LawSumma Cum LaudeJD - Juris Doctor1990
Florida State UniversityMagna Cum LaudeB.A. German and Italian1987
Speaking Engagements
Conference NameTitleDate
2012 Annual Media Law Conference, Orlando, FloridaModerator: Anonymous Speech & the Internet2012
Committee MeetingPresenter, Promotions2011
5th Annual Focus on Sweepstakes, Contests & PromotionsLegal Issues with Smartphone Promotions, Mobile Apps and Gamification2011
4th Annual Focus on Sweepstakes, Contests & PromotionsOnline Contests and User Generated Content2010
Sunshine SeminarsSunshine Seminars2007
Media Law ConferenceModerator: Online Journalism: Big v. Blog2006
Media Law and Ethics ConferenceNewsgathering2006
Copyright & PlagiarismCopyright & Plagiarism2006
Legal Issues in TechnologyLegal Issues in Technology2004
Legal Challenges of the Media in the 21st CenturyLegal Challenges of the Media in the 21st Century2004
Advanced Internet TechniquesAdvanced Internet Techniques2004
Monthly SeminarsAdvanced Litigation & Civil Practice Update2003
Media Relations for Government Officials in FloridaMedia Relations for Government Officials in Florida2003
Media & The LawReporters' Privilege and Fringe Media2003
Knowledge Management ClassGuest Instructor, IP, Technology, Monitoring & Privacy Issues2003
In-House SeminarsCyberliability Seminar2002
The Law of the InternetThe Law of the Internet2001