Aaron C. Young, JD, LLM is a 1997 graduate of the University of Minnesota, Twin Cities, in Minneapolis, MN with a Bachelor of Arts in History, a 2001 Juris Doctor graduate of Marquette... more
Aaron C. Young, JD, LLM is a 1997 graduate of the University of Minnesota, Twin Cities, in Minneapolis, MN with a Bachelor of Arts in History, a 2001 Juris Doctor graduate of Marquette University Law School, in Milwaukee, WI, and a 2003 Master of Laws graduate of Southwestern Law School, in Los Angeles, CA, specializing in Entertainment & Media Law. While attending law school Mr. Young was a me... view profile
Advertising lawyers specialize in product claims made to consumers. Different products have different rules—for example, cigarette ads may not be shown on television, and prescription drug ads must include information about side effects. Advertising laws require truthful product descriptions on packaging and labels. Other laws prohibit bait-and-switch strategies, where an unavailable, cheap product is advertised to lure you in for a more expensive one. If you are marketing a product, an advertising lawyer can help ensure that your marketing messages comply with advertising laws. You would also consult an advertising attorney if you have made a purchase based on an advertised claim that you now believe to be false.